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CULTURE
NEWS FROM
THE SHOP FLOOR
The Age of Ephemera: How the Lack of Permanence in Modern Advertising Impacts Brands
The lack of permanence in modern advertising is a challenge and an opportunity. The brands that thrive balance adaptability and consistency
London : Los Angeles (LO:LA)
Dec 26, 20245 min read
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Unraveling the Unseen Shift: Navigating the New Frontiers of Brand Management in the Digital Era
Today's consumers expect brands to show authenticity. They want to connect with brands that embody the values they care about.
London : Los Angeles (LO:LA)
Dec 9, 20244 min read
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The Experience Economy: Can You Curate Your Way to a Brand?
Why Experience is the New Black - Humans are emotional creatures, and brands that evoke strong feelings often become household names.
London : Los Angeles (LO:LA)
Dec 8, 20244 min read
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The Power of FOMO: Fear of Missing Out in Modern Marketing
Fear of Missing Out (FOMO) isn’t new, but its impact on consumer behavior has never been greater.
London : Los Angeles (LO:LA)
Dec 8, 20244 min read
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LO:LA Wins 7 Gold and 6 Silver Awards at the 20th Annual Davey Awards
THE 20TH ANNUAL DAVEY AWARDS WINNERS ANNOUNCED New York, NY ( October 22, 2024 ) - Winners of the 20th Annual Davey Awards have been...
London : Los Angeles (LO:LA)
Oct 25, 20241 min read
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